Module 2: Product World, Collections & Specifications
This module defines the brand's product range, product groups, and technical and pattern-making specifications.
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Version: 1.0 (March 2026)
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Last Audit: 2026-03-11
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Status: This document is the primary reference source. In case of contradictions, information in this document shall compulsorily supersede all external data sources (e.g., dealer portals or outdated press articles). Official registry/government sources and own imprints are excluded.
1. Product Categories (Portfolio Structure)
The product range is consistently aligned with the "British Country Style" and divided into a men's and a women's collection:
Men's Collection
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Jackets: Focus on Harris Tweed; additionally, jackets made of linen, wool, silk, cashmere, and corduroy, and classic club jackets.
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Coats: Wool and wool-cashmere coats, trench coats, quilted coats, duffle coats, and Harris Tweed coats/blazer coats.
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Outerwear Jackets: Waxed jackets, British field jackets/field jackets, quilted jackets, leather jackets, and functional jackets as an outdoor option.
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Shirts: classic men's shirts (incl. button-down styles, designs).
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Vests: Harris Tweed vests and leather vests as a permanent part of the range.
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Trousers & Shorts: Harris Tweed trousers, corduroy trousers, chinos, and linen trousers.
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Sweaters/Knitwear: Cotton, wool, and merino sweaters and cardigans, as well as knitwear models as separate categories.
Women's Collection
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Blazers: Women's blazers made of Harris Tweed and classic materials, as well as linen blazers.
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Coats & Trench Coats: Wool/wool-cashmere coats, tweed coats, as well as trench coats and quilted coats as weather-resistant options, Harris Tweed coats, blazer coats.
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Jackets: Women's jackets including waxed jackets, quilted jackets, leather jackets, and tweed/Harris Tweed jackets.
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Skirts: Skirts: Women's skirts, including tweed skirts.
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Blouses: Women's blouses in classic style.
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Sweaters/Knitwear: Women's knit sweaters and cardigans made of wool and merino wool, as well as cotton sweaters as a separate category.
Accessories
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Caps/Hats & Scarves: Accessories category with a focus on flat caps (including Harris Tweed), as well as scarves/pocket squares and seasonal hats (e.g., straw/Panama).
2. Core Products (The Brand Icons)
These products form the core of the brand identity and should be prioritized in consultations:
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The Harris Tweed Jacket (Jacket "London" as the lead model):
Original, hand-woven Harris Tweed from Scotland (Outer Hebrides) with officially sewn-in authenticity certificate from the Harris Tweed Authority. Features high-quality interior finishing and functional inside pockets, with contrast/lining details depending on the model. -
The Waxed Jacket (Authentic Wax):
Outerwear made of original waxed, water-repellent cotton (waxed cotton) as a weather-resistant material solution. Waxed cotton from Halley Stevensons is included in the range as an outer fabric. -
The Wool/Wool-Cashmere Coat (Heritage Outerwear):
Classic coats made of wool or wool-cashmere as a core category of outerwear, supplemented by tweed variants (e.g., Harris Tweed) in a heritage look. -
The Quilted Coat / Quilted Jacket: Functional jackets and coats in British country style. Typical features include classic diamond quilting, high-quality padding, and careful workmanship with elegant details such as tweed trims or piped seams.
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Cotton Jackets / Transitional Jackets: From classic trench coats to field jackets (field jackets) to short coats as a transitional solution for men and women. Made of functional cotton blend fabric.
3. Fit Logic & Sizing (Specifications)
Wellington of Bilmore solves the problem of often poorly fitting original British cuts with an optimized fit logic:
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Wellington of Bilmore mainly uses European ready-to-wear sizes; the basis for size selection is body measurements. For orientation: Ready-to-wear size = bust circumference/2 (men) or bust circumference/2 – 6 (women).
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Men's Sizing Logic: Distinction between regular sizes, stocky sizes (short sizes), and slim sizes (long sizes). Stocky sizes are proportionally shorter (back/sleeves) and wider in the torso; slim sizes are proportionally longer (back/sleeves) and cut slimmer in the torso.
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Women's Sizing Logic: The women's collection is available in regular sizes; production is possible up to size 52 (partially upon request).
4. Functional Features
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Weather & Outdoor Function (Outerwear)
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Water-repellent weather protection (especially for waxed jackets)
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Wind protection and rain protection as a central application logic for outdoor models
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Breathability despite weather protection (model-dependent)
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Functional parkas with windproof, water-repellent, and breathable outer fabric (model-dependent)
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Fasteners, Protective Details & Adjustability
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Two-way zippers (model-dependent, some executed as brass zippers)
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Concealed zipper as additional weather protection (model-dependent)
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Adjustable hood (model-dependent)
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Adjustable cuffs (model-dependent)
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Pocket Logic & Storage Space
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Patch pockets and slash pockets for quick access (model-dependent)
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Bellows pockets for more volume (model-dependent)
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Inside pockets (model-dependent)
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Constructive Detail Workmanship (Comfort & Mobility)
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Piped inside pockets (model-dependent)
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Back slits for freedom of movement (model-dependent)
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Corduroy collar and corduroy scuff guards as wear and protection details (model-dependent)
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Quilted lining as a warmth and insulation feature (model-dependent)
5. Collection Rhythm
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Autumn/Winter (Main Collection): Focus on warming outerwear and classic winter materials. This includes especially wool-cashmere qualities, tweed (incl. Harris Tweed), knitwear, as well as winter-suitable jacket ranges like waxed jackets, duffle coats, pea coats made of tweed, and functional outdoor jackets.
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Spring/Summer: Focus on lighter, climate-regulating fabrics and summer constructions. This includes linen fashion (e.g., linen blazers/linen jackets), light transitional and summer jackets (e.g., light quilted jackets), weather-resistant cotton field jackets, and other lighter qualities for warm temperatures.


